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Igniting transformation within tourism spheres

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The Department of Tourism hosted the Youth Dialogue on Tourism in celebration of the legacy of youth of 1976. The Department took to Soweto Meadowlands to celebrate 25 years of democracy and youth activism in Soweto.

Dr. Tashmia Ismail of the Youth employment service

This initiative focused on how the department aims to grow and groom the youth within the tourism spheres. The event featured exhibitions by organisations and the government entities such as the National Youth Development agency (NYDA), the culture, Arts, Tourism, Hospitality and Sports Education Training Authority, Small Enterprise Development Agency (SEDA) and the National Empowerment Fund (NEF).

As part of transforming Gauteng Tourism, the department seeks to expose the youth to opportunities which exist for them.

Nthato Makhubo from the National Empowerment Fund

“It’s not always about the money. What you bring as youth to the economy is creativity and innovation, you have to come up with ideas that are going to grow the economy, which is going to be in your hands”, Dr. Tashmia of the Youth Employment service.

The Department looks to open a space where youth are able to prioritise and engage in activities that will inspire others but will also create more opportunities for them.

Barba Gaoganediwe, Head destination media and communications at Gauteng Tourism Authority

The role is to ensure that the youth gets access to funding for the ideas and innovations that they have. This is the role of the National Empowerment Fund , which has partnered with the Department of Tourism to create a fund called Tourism Transformation fund. This serves as a financial institution, an agency of the Department of Trade and Industry that funds black owned South African businesses only.

For youth with innovative ideas, business ideas, and looking to grow their businesses the Department of Tourism has put in place programmes and initiative to support and grow your ideas.

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COTTON FEST 2020

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COTTON FEST, bringing yet another banger this year with some of SA’s greatest artists and media socialites which include; AKA, A-reece, Ayanda MVP, Black Motion, Boity, Da Le,  Dr Peppa, Emtee, KO, Kabza DE Small and Maphorisa, Kwesta, MAe, Major League + Focalistic+ Kamo, Mphel,  Ms Cosmo and MVD, Nadia Nakai, Nasty C, P Kuttah, PH, Reason, Riky Rick, Rouge, Sho Madjozi and Skinny Macho.

Hosting the event, will be Ricky Rick & taking place in central Johannesburg on 1 Feb 2020.

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City waldorf claims the victory at “UJ sing it out” 2019

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A stand off between the best university choirs, a battle of melodies and voices, creativity and great coordination.

Image: Ndumiso Ngwenya

It was a battle of the voices at the UJ Sing it out competition as choirs took to the stage to deliver a performance deserving of a trophy.

The City Waldorf powered through their performance, which saw them take the trophy home.

Image: Ndumiso Ngwenya

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Women’s month: Celebrating Empress of south Africa, Nozipho Mashaba

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Image: Nozipho Mashaba (Supplied)

Nozipho Mashana, Empress South Africa contestant. A believer of working hard and using her craft to instil positive attitudes and carrying that through ones being.

Who is Nozipho Mashaba?

Nozipho Mashaba (25) from the rich grounds of Venda to the city of Gold describes herself as a humble and caring soul. A woman with determination to be successful and a hard worker.


How do you use your craft as a tool to spread positivity?

If they say it’s impossible, it’s impossible for them not for you. No matter where you come from or  what you have been through the future is yours too. Our dreams are valid and we all have the power to make  them come true.

What does it mean for you to be part of Empress South Africa?

Empress South Africa is a wonderful women empowerment platform, that doesn’t discriminate your size, race, background (whether you rich or poor), you height your weight and your looks.
This is something that I’ve dreamt about doing for the longest time and day by day, moment by moment I’m getting closer to realising my dream. I am overwhelmed with gratitude to have made it this far and being able to make my hometown proud.


What is that one thing you would like the world to know about you?


I love people and changing lives so much. Every time l meet someone l make an impact in their lives. I’m one person who is not scared of losing because that way l get to learn how l can make myself better. I take risks and l challenge myself to new things.


What made you choose modelling?

I love the thrill and influence that comes with it, having to touch more lives either than those close to me through modelling is a fulfilling feeling.

Since it’s women’s month what message do have for women  out there and those looking to follow in your footsteps ?

Always know that you are beautiful, important, unique,  wonderful and talented. Your dreams are valid. Speak up and trust me someone will hear you. Believe in yourself, do what you want, take chances, get the right information and you can do more than you think. Dare to be ambitious and don’t let others define you cause you are enough. Lastly never settle.

This women’s month we celebrate Nozipho’s determination in using her craft to encourage young people to move beyond their limits.



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